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 Written by Edward Gately June 1, 2020 @ 07:57


UC Roundup

Avotus Unleashes ReflectR

Avotus, a provider of communications management solutions, launched ReflectR, an analytics and reporting service for UCC platforms.

ReflectR drives enterprise adoption of UCC by giving business leaders a platform to improve employee engagement through enhanced visibility, the company said.

ReflectR integrates with Amazon Chime and Connect, Microsoft Teams, Skype for Business and other products. It further enhances remote work environments and creates more efficient collaboration methods.

Sandeep Jain is Avotus’ vice president of global sales. He said with ReflectR his company is providing partners an edge over the competition.

Avotus' Sandeep Jain
Avotus’ Sandeep Jain

“Due to COVID-19, businesses in North America have been pushed into allowing employees to work from home,” Jain said. “Those leaders who either haves implemented UCC or are in the process of implementing such platforms need statistics to assess how well the platforms are being adopted and whether their workforce is able to use them optimally to establish a ‘business as usual’ mode.”

When partners provide ReflectR to their customers, those businesses can increase employee retention and support their productivity, he said.

“Getting their employees able to use UCC platforms to their full extent is mission-critical for today’s businesses, especially considering that employees are the most expensive asset to any organization,” Jain said. “No one wants to waste time changing platforms, or having to retrain or rehire employees.”

ReflectR is both a cloud and on-premises offering that integrates with multiple platforms. And it provides a single view of UCC analytics, he said.

“This all gives our partners a new revenue stream and creates a lock-in effect for them by demonstrating the value of UCC deployments to their customers,” he said. “On top of ReflectR, some partners will even be able to add in mathematical models that can help organizations analyze and forecast their success in a very dynamic marketplace. In this way, partners will be able to sell UCC products based on value to the end customer as opposed to solely on price.”



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